InboxNEXUS

Account-based advertising (ABA) - reach key accounts through email, programmatic display and paid social to start influencing B2B buying decisions.

The B2B buying process relies heavily on independent research, brands must build awareness and remain top of mind during crucial purchase decision touchpoints.

InboxNEXUS campaigns are designed to drive B2B brand awareness through a multi channel and multi touch approach to improve brand recognition of your company within your target audience.

ACCOUNT-BASED MARKETING

Supply us with a Target Account List (TAL) and we'll match that back to our community. During the campaign, we'll provide insight into reach from your account-led demand generation strategy.

PERSONA MODELLING

Target individuals that matter to your brand the most. Our campaign strategists apply behavioral profiling to each channel using a modelling algorithm that looks for similarities with other B2B professionals in your ICP.

INTENT INTELLIGENCE

We track millions of intent signals from content consumption, user behavior and account intelligence to identify and activate against prospects in market. 

In an increasingly connected world, marketers need to ensure that their campaigns aren’t fragmented. Our multi channel and multi touch approach provides multiple benefits:

Channels work together to create a
connected message and consistent user experience.

Amplification of your campaign's frequency and reach, creates more effective messaging.

Presence across multiple channels puts
your brand in front of the customer and
provides greater opportunity for
engagement.

Build your remarketing audiences with data profiled web traffic

DOWNLOAD MEDIA PACK

DOWNLOAD MEDIA PACK

REPORTING

PRECISION TARGETING

Whether you have a Target Account List (TAL), need our help expanding or building a TAL or just want to target those currently in market, we use our deep audience understanding and intelligence from our IFP 1st party data, persona modelling and AI to ensure we get your brand in front of the right audience.

LOOK-A-LIKE MODELLING

We’ll run an AI driven lookalike process via natural language processing (NLP) against target accounts or the customers you are already working with.

ACTIVATION

Target the same audience across multiple channels

Each channel plays a strategic part in the deployment of timely messages at critical touchpoints across different inventory sources to create an immersive B2B brand awareness campaign.

PROGRAMMATIC DISPLAY

EMAIL MARKETING

PAID SOCIAL

We give you visibility when engagement happens

Our detailed reporting provides weekly updates on performance against core channel KPIs.

End of campaign reports deep dive into content and creative reviews, analysis of targeting performance and ABM metrics (where relevant), to identify actionable insights to help fuel future recommendations.